Quick Stats-TV vs. the Internet
May 17, 2010
QUICK STATS
How up to date is your website?
According to research, the Internet has surpassed TV as the "most essential" medium.
• When asked to choose, never again watching TV or never again accessing the Internet, 49% chose to eliminate TV, whereas 48% chose to eliminate the Internet.
• When first asked in 2001, 72% of respondents said they would do without the Internet, while only 26% said they would eliminate TV.
--The Infinite Dial 2010 Study/Arbitron and Edison Research
From "QuickBites," by Sam Geist. (800) 567-1861, http://www.samgeist.com
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